IMAs Unite

Posted by Katie Del Angel on Thu, May 28, 2009

I just chaired the 3rd Annual IMA Alliance Forum- an annual get together of the leaders of interactive marketing associations across the country. Hosted in Las Vegas by our Las Vegas sister org, LVIMA, we had a productive meeting to determine ways our organizations can collaborate and better work together. And given that I'm writing about this, clearly nothing had to stay in Vegas.

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Start-up Clinic: Partnerships and BizDev Recap

Posted by Katie Del Angel on Fri, May 22, 2009

Last night we held the next seminar in our free 'Start-up Clinic Series.' The topic focused on partnerships and business development and why we need to pay a lot more attention to who we align ourselves with, early in the game. Presenter Doug Levin (@dalev on Twitter), the Co-Founder/Principal, Precipice Consulting Services -- again provided some solid information and great insights into a process that is daunting for many.

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UX ROI Event Recap

Posted by Kiki Mills on Wed, May 20, 2009

On Tuesday, May 19th, MITX held the second of MITX's User Experience Series titled How to Show the ROI of User Experience. We were joined by some of the great UX leaders in New England including:

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The Digital Combine Recap

Posted by Katie Del Angel on Thu, May 14, 2009
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The Marketing of You

Posted by Kiki Mills on Thu, May 14, 2009

Some highlights of one very compelling session at the Digital Combine by Chris Colbert, Founder, Holland Mark -- The Brand of You™– YOU are a brand. So act like one.

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Spotlight: FastIgnite

Posted by Katie Del Angel on Tue, May 12, 2009

Last week I had a virtual run-in Simeon Simeonov, a member of MITX who is now the founder of FastIgnite, Inc., where he helps entrepreneurs shape promising ideas, raise capital, build teams and execute. Sim is also co-founder and interim CTO of San Francisco-based Plinky and (in his spare time) a technology advisor at Polaris Venture Partners in Boston -- among (undoubtedly) many other things. Since FastIgnite is his most recent project, I thought I'd ask him a few standard questions and find out 'What's Next.'

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