Back in April we started off our guest blog series with a data & analytics them and we thought with #MITXData quickly approaching on August 1st, we would put all of these posts in one easy-to-find location for you. Almost all of these companies will be speaking or moderating at our data summit and their posts give you some insight into the topics that will be discussed there. We hope you enjoy these posts if you haven't read them already and if you have we hope they get you excited for #MITXData on 8/1!
MITX Data Summit: The Science of Marketing: Using Data & Analytics for Winning
08/01/2013, 8:00am - 4:00pm
Fidelity Investments, 245 Summer Street, Boston, MA
$75 for members, $150 for non-members.
April Data & Analytics Guest blog posts:
From Big Data to Bigger Results: Focus on Ecosystemic Conditions for Analytics ROI - Cesar Brea, Co-founder, Force Five Partners
Where is Big Data Going? The Answer Lies in Disney World. - Jason Kodish, SVP/North American Lead for Strategy and Analysis, Digitas
You CAN Handle The Truth: How Big Data Can Change and Improve Marketing Strategy and Business Performance - Jeff Winsper, President, Winsper
Can Big Data Help Create Long Lasting Consumer-Brand Relationships? - Chris Sheehan, COO, TrueLens
Why You Should Share Your Big Data - Beth Logan PhD, Director of Optimization, DataXu
Keeping Big Data Out of the Uncanny Valley - John Stauffer, CTO, True Fit