PJA's The Unconventionals featuring Warby Parker

Posted by Taylor Haney on Thu, Jul 11, 2013

describe the imagePJA Advertising and Marketing has an awesome radio show called The Unconventionals and in the latest episode host Mike O’Toole talks with the co-founder of Warby Parker. A great radio show overall, this episode is especially insightful into the start-up process, giving back, and the entrepreneurial spirit which is why we wanted to share it on our blog. Enjoy!

 

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On this episode of The Unconventionals, host Mike O’Toole chats with Neil Blumenthal, cofounder of online eyewear retailer Warby Parker.

Once labeled by GQ as “Netflix for glasses,” Warby Parker has set out to change the perception that buying a pair of fashionable eyeglasses doesn’t have to be a long-term and costly investment. In addition to a hearty entrepreneurial spirit and a start-up process with stories you’ll have to hear to believe, Neil shares the true backbone of Warby Parker: Their dedication to giving back.

Not only does Warby Parker aim to make fashionable eyewear affordable for the widest audience possible, they strive to give the gift of sight to those in need.  This unconventional yet admirable tactic took the company to new heights of credibility and notoriety, and they’re not done yet.