Mobile, Online Advertising & Social Media Rock the Tech Awards

Posted by Kiki Mills on Thu, Jun 18, 2009

Another Technology Awards under our belt! The sister event to our mega MITX Interactive Awards for web sites and online marketing campaigns in the fall, the Technology Awards honors the behind the screen applications that are powering 21st century marketing and media.

About 400 people joined at the Westin Copley Boston to see the best in both emerging and more mature technology applications in mobile, rich media, online advertising, social media, marketing technology to name a few. Over 50 finalists were competing in 10 categories and a handful of Best ofs. And, we introduced a cool new award called the PwC Promise Award (our sponsor) that recognized emerging technologies under two years old that may not be fully baked but show promise.

Meet one of our Promise Winners - cool Seth Priebatsch in the Risky Business shades who is the brainchild behind SCVNGR. SCVNGR makes a game engine that enables anyone to quickly develop sophisticated location based mobile games, tours and interactive experiences. And they are playable for free from any phone on the market. Our judges felt this application holds significant promise because the remote location ability could be applied to many more activities.

SCVNGR is one of many winners in the competition. You must check out our winners at: http://www.mitxawards.org/technology/Winners-Circle.aspx. You should get to know these companies - they are developing award winning, game changing applications.

Our purpose with this show is to recognize the innovation in technology that is New England's greatest export. It's about showcasing What's Next for Tomorrow. And thanks to our finalists and winners, they fulfilled their mission in doing just that.