Justify Your Trip to MITX's FutureM

Posted by Justine Andrews on Thu, Sep 17, 2015

FutureM Small LogoDo you need to get approval from your company to attend #FutureM15? We can help! We created the letter below to provide to your boss and help explain the value you will add to your company from attending FutureM. 

Justify your trip


I would like your approval to attend the FutureM conference on October 6-8 in Boston, MA. Celebrating its 6th year, FutureM brings together marketing and technology innovators for 3 days to contemplate and celebrate the future.

Named one of the “Must Attend Marketing Conferences for Leaders” by Forbes for two years in a row, FutureM brings together the most relevant content and thought leaders, both locally and nationally, to create an environment of new ideas, connections, and inspiration. This conference sits at the intersection of marketing and technology, attracting professionals from major brands, agencies, disruptive startups, and everyone in between.

This event provides the incredible opportunity to meet with a wide variety of people that [YOUR COMPANY] typically wouldn’t be exposed to. PepsiCo, DigitasLBi, HavasMedia, BET, Sports Illustrated, and Zipcar are just a few companies that will be in attendance. These different perspectives uniting for a conversation about marketing will lead to well-informed and insightful conversations. A couple of the keynote speakers include Primetime TV and Radio Host, Jeffrey Hayzlett and SVP and CMO of Frito-Lay North America, Ram Krishnan. From the 2,000 fellow attendees and 100+ speakers, I hope to take away insights on these topics:

1. [TOPIC 1]

2. [TOPIC 2]

3. [TOPIC 3]

I hope to attend [THESE] content tracks and take away useful lessons that can be applied to [THIS PROJECT.]

I’ve broken down the approximate cost of my attendance at FutureM from October 6-8 below:



Conference: Be sure to use code: HAYZLETT (our latest keynote) to get your FutureM pass for just $300!


When I get back from FutureM, I will share my takeaways with the team, including those we can implement immediately to maximize our marketing program and impact our bottom line. Thank you for your consideration of this request.



Topics: New England, FutureM, Boston, MITX