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The Massachusetts Innovation & Technology Exchange (MITX) — the leading association and voice of the internet business & marketing industry. MITX is about all things digital, about what is next for the web and how it impacts the marketing and business worlds. We are passionate about creating opportunities for individuals and businesses to connect, grow and thrive. And we are committed to showcasing the ideas, the innovations, and the contributions that are fueling a thriving and integral industry in New England and throughout the world. Our mission is to capture and convey the essence of what our industry is doing, and to challenge us all to think differently, think big about what is next, because what is next is here.

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IMAs Unite

  
  
  

I just chaired the 3rd Annual IMA Alliance Forum- an annual get together of the leaders of interactive marketing associations across the country. Hosted in Las Vegas by our Las Vegas sister org, LVIMA, we had a productive meeting to determine ways our organizations can collaborate and better work together. And given that I'm writing about this, clearly nothing had to stay in Vegas.

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Start-up Clinic: Partnerships and BizDev Recap

  
  
  

Last night we held the next seminar in our free 'Start-up Clinic Series.' The topic focused on partnerships and business development and why we need to pay a lot more attention to who we align ourselves with, early in the game. Presenter Doug Levin (@dalev on Twitter), the Co-Founder/Principal, Precipice Consulting Services -- again provided some solid information and great insights into a process that is daunting for many.

UX ROI Event Recap

  
  
  

On Tuesday, May 19th, MITX held the second of MITX's User Experience Series titled How to Show the ROI of User Experience. We were joined by some of the great UX leaders in New England including:

The Digital Combine Recap

  
  
  

On April 28 over 300 college graduate and seasoned professionals converged in Back Bay to attend MITX’s first ever Digital Combine – the next gen employer and talent showcase.

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The Marketing of You

  
  
  

Some highlights of one very compelling session at the Digital Combine by Chris Colbert, Founder, Holland Mark -- The Brand of You™– YOU are a brand. So act like one.

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Spotlight: FastIgnite

  
  
  

Last week I had a virtual run-in Simeon Simeonov, a member of MITX who is now the founder of FastIgnite, Inc., where he helps entrepreneurs shape promising ideas, raise capital, build teams and execute. Sim is also co-founder and interim CTO of San Francisco-based Plinky and (in his spare time) a technology advisor at Polaris Venture Partners in Boston -- among (undoubtedly) many other things. Since FastIgnite is his most recent project, I thought I'd ask him a few standard questions and find out 'What's Next.'

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