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The Massachusetts Innovation & Technology Exchange (MITX) — the leading association and voice of the internet business & marketing industry. MITX is about all things digital, about what is next for the web and how it impacts the marketing and business worlds. We are passionate about creating opportunities for individuals and businesses to connect, grow and thrive. And we are committed to showcasing the ideas, the innovations, and the contributions that are fueling a thriving and integral industry in New England and throughout the world. Our mission is to capture and convey the essence of what our industry is doing, and to challenge us all to think differently, think big about what is next, because what is next is here.

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User Experience Take-aways

  
  
  

On Thursday, March 19th, MITX held the first installment of our User Experience Series titled User Experience - How it's Changed and Why it's Important. Check out #MITXUX if you want to see the whole conversation on Twitter. But like me, I know you're pressed for time, so I thought I'd give you my recap.

Books Referenced:

The Real Dish comes out - Agencies Collide!

  
  
  

Over 200 agencies and publishers gathered this past Thursday at the Hard Rock Café for BIMA's 3rd Annual Agency Shoot Out. It's our annual tradition of pinning agencies against one another for some spirited debate, knowledge sharing, and collective empathy.

Some key takeaways:

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